UNVEILING SKINVIVE:
LAUNCHING A NEW
AESTHETICS TREATMENT
TO CONSUMERS
We launched SKINVIVE with Allergan Aesthetics UK & Ireland via a highimpact 360° campaign, bringing together top aesthetic doctors Dr Sophie Shotter, Dr Ewoma Ukeleghe and Dr Glyn Estebanez, alongside celebrity ambassador Cat Deeley.
The launch featured an event and panel, hosted by Josh Smith, with wider content amplified across influencer, paid, PR and social, creating a fully integrated campaign that got everyone talking…
THE RESULTS
51 media and influencers attended the event, including Elle, Harper’s Bazaar, Grazia, Women’s Health, Marie Claire, Tatler, and HELLO!. The event generated 101 social posts, 320K reach, 365K impressions, a 370% uplift in Instagram followers and 30 pieces of coverage reaching 40M+ people.
Five mid-macro creators, including Kat Farmer, fuelled launch buzz by sharing their treatment journeys. Paid activity elevated the campaign and drove a 95% increase in content views and a 659% spike in website traffic in just one month.
Four months on, SKINVIVE ranks #3 among leading aesthetics brands*, with sustained consumer and clinic demand and daily enquiries from press, celebrities, and industry experts.